I’ve recently been exploring Tatcha skincare, particularly because my sensitive skin often reacts negatively to many products. Knowing the story behind a brand is important to me, especially one like Tatcha that emphasizes simplicity and quality. Founded by Victoria Tsai, Tatcha beautifully combines traditional Japanese beauty practices with modern skincare needs. However, I learned that in 2019, Tatcha was acquired by Unilever, a significant entity in the beauty industry.
This change has raised some questions for me about how it might influence Tatcha’s dedication to its core values, especially regarding their gentle formulas that many sensitive skin users depend on. I find their products effective, but I can’t help but worry about any potential shifts in formulation or ingredient sourcing that might occur after an acquisition like this.
For those of you who have been loyal to Tatcha, have you noticed any differences since the acquisition? Do you feel that the brand still aligns with its original identity, or are you concerned about how they will cater to sensitive skin moving forward? I’d love to hear your experiences and thoughts!